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Online Marketing / Digital Marketing (Cert.)  (Region Zentralschweiz):
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Lucerne Pfäffikon SZ Schwyz Sursee Willisau Zug
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Address:
Vulkanstrasse 106
8048 Zürich
BBS/BVS Business School - Teil der Benedict Education Group
BBS/BVS Business-School - Your career is our mission. With our continuing education, further training courses, we enable you to take on new and challenging tasks and increase your position and thus your job satisfaction. Trust in tradition - dare to innovate.
» Company conditions and cooperation opportunities:
Strengths: All-inclusive prices (excluding external exams), Mon/Wed or Tue/Thu or Saturday classes, above-average exam results, centrally located. Free parking (Zurich), free preliminary courses.
Region: Bern, Ostschweiz, Zentralschweiz, Zürich
Sites: Zürich, Bern, Luzern, St. Gallen
Next start date
Luzern
8/18/2026
Certifications, Memberships, Qualifications:
Firmenangebote
Bildungsberatung
ACBSP
Bundesbeiträge
ECBE
eduQua
Hybrid-Unterricht
VSH
VSK
VSP
Download info
Address:
Vulkanstrasse 106
8048 Zürich
Benedict-Schulen Schweiz
With Benedict you will get ahead, because nothing is more important today than targeted and professional further education. Whether you are interested in the Benedict business school, language or management school or in the fields of IT, medicine or hotel management - the Benedict School is your competent and quality-conscious partner for your professional career.
» Company conditions and cooperation opportunities:
Strengths: All-inclusive prices (excluding external exams), Mon/Wed or Tue/Thu or Saturday classes, above-average exam results, centrally located. Free parking (Zurich), free preliminary courses, optional subjects.
Region: Bern, Ostschweiz, Zentralschweiz, Zürich
Sites: Bern, Luzern, St. Gallen, Zürich
Next start date
Luzern
10/12/2026
St. Gallen
10/20/2026
Zürich
11/16/2026
Certifications, Memberships, Qualifications:
Firmenangebote
Bildungsberatung
ACBSP
anavant
ASCA
Bundesbeiträge
Cambridge English
eduQua
Hybrid-Unterricht
VSH
Download info
Address:
Hohlstrasse 535
8048 Zürich
WISS Schools for Business Informatics Real Estate
With and for students and learners - a credo that WISS Schools for Business Informatics Real Estate not only preaches, but also lives every day.
Thanks to the courage to innovate and personal support, WISS conveys practical relevance and deepens this in the areas of: Business, IT and Real Estate.

The guidance and support through all stages of the courses and study programs makes education at WISS a stage of life in which professional and personal horizons are broadened.

WISS sees industry change and digitalization as a driving force for the continuous development and optimization of its educational offerings. With many years of experience, WISS offers numerous training and further education opportunities. From vocational training to Federal Diploma of Higher Education, CHE diploma studies or UAS studies such as CAS / DAS / BSc or MAS in cooperation with renowned educational partners - experienced, trustworthy, competent.

From professional beginnings to university studies - WISS is always a loyal educational companion
» Company conditions and cooperation opportunities:
Strengths: Higher vocational education and training with prospects: CHE, postgraduate studies CHE, specialist certificates and micro-courses in business, IT and real estate - practical, career-oriented and supervised by experienced lecturers.
Region: Bern, Ostschweiz, Zentralschweiz, Zürich
Sites: Bern, Luzern, St. Gallen, Zürich
Next start date
Online
9/2/2026
Next info event
Online
7/1/2026
Certifications, Memberships, Qualifications:
Firmenangebote
Blended Learning
Bundesbeiträge
Cambridge English
edu-suisse
eduQua
ICT Berufsbildung
Online-Unterricht
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Directly to the provider website
Address:
Winkelriedstrasse 35
6003 Luzern
SIMAKOM Management School
(5.3) Very good 36 36 Ratings (97% )
SIMAKOM is the specialized college for marketing, sales and HR training.
You can expect a highly motivated team of experienced, practice-oriented experts. By specializing and concentrating on these core competencies, students benefit from above-average professional and methodological expertise. This is impressively confirmed by the high success rates in the federal examinations and the feedback from students.

Your advantages at a glance:
- Central course locations in Lucerne, Rotkreuz, Sursee and Zofingen with modern infrastructure and a learner-friendly atmosphere.
- The teaching is focused, concentrated and efficient.
- Well thought-out combination of face-to-face and online teaching.
- Workshops to consolidate the learning material
- SIMAKOM is eduQua certified by SQS.

Whether for the next step in your career or for targeted skills development - SIMAKOM "The joy of learning"
» Company conditions and cooperation opportunities:
Strengths: Sensational success rates - Specialized technical college - Maximum efficiency: the perfect mix of virtual and face-to-face teaching - Lecturers from the field - Central locations
Discount for Swisscom employees:: 20% (when registering via this platform at «Course registration» )
Discount conditions:: When registering, enter the following code in the coupon code field: A&W10Post
Region: Aargau, Zentralschweiz
Sites: Luzern, Rotkreuz, Sursee, Zofingen
Next start date
Online
9/22/2026
Certifications, Memberships, Qualifications:
Firmenangebote
Blended Learning
Bundesbeiträge
Cicero
eduQua
HRSE
Innovative Ausbildungsmethoden
Online-Unterricht
Schweizerische Eidgenossenschaft
Swiss Leaders
Swiss Marketing
Download info
Directly to the provider website
Address:
Aabachstrasse 7
6300 Zug
KBZ – Kaufmännisches Bildungszentrum Zug
In addition to vocational education and training (VET), the Zug Business Education Center (KBZ) offers continuing education, further training in the areas of finance, fiduciary services and real estate, management and digital transformation, marketing and sales, human resources and business school. More than 100 teachers teach over 1,200 participants each year at the KBZ in courses, seminars and at the College of Higher Education for Business (HFW Zug).

To ensure that you receive a recognized qualification, we work together with established educational partners and companies in the Zug economic region. This means you can be sure that your continuing education, further training is practice-oriented and offers real added value for the job market.
Region: Zentralschweiz
Sites: Zug
Next start date
Zug
10/24/2026
Next info event
Online
6/25/2026
Order info
You can complete training and continuing education, further training in marketing at many schools and educational institutions throughout Switzerland. Some larger institutions have schools at several locations, for example in Zurich, Bern, Basel, Uster, St. Gallen and Winterthur. As the number of training providers in the field of marketing and internet marketing is very large, there are attractive training courses on offer in all major cities and at a number of other locations from which you only have to choose.
It is best to start by looking for the course that interests you the most, whether this is a certificate course or a course leading to an Advanced Federal Professional Examination (AFPE). You can then see exactly which educational institutions offer these individual further education courses and in which region and at which locations they are to be found. This information will help you to narrow down your search further and find the right school for your training more quickly. Read the brief description of the schools carefully and then ask for comprehensive documentation on this specific course in Internet Marketing to be sent to you by post or email.

With online marketing or digital marketing, companies are active with their marketing measures where customers are - namely in the digital sphere. Today's customers use their smartphones to go online anywhere and at any time and are often on the move digitally. Companies have a wide range of marketing opportunities online. The goals for digital marketing must be formulated SMART:

  • S = specific (clear and precise)
  • M = measurable (define KPIs)
  • A = acceptable or achievable within a predefined period of time
  • R = realizable through available resources
  • T = scheduled = can be realized within the defined period

 

With digital marketing, target groups can be reached precisely with specific advertising messages and offers. Marketing on digital channels along the customer journey enables precise monitoring and cost control (almost in real time). This also allows online marketing measures to be continuously optimized. In online marketing, the channels and measures must be coordinated in such a way that the target group is reached via as many contact points as possible along the customer journey in order to positively influence the customer experience.

 

The relevant specialist knowledge can be acquired through continuing education, further training in online marketing. The options range from a simple online marketing seminar or online marketing course to Advanced Federal Professional Examination (AFPE) in Web Project Management, postgraduate courses at a College of Higher Education, University of Applied Sciences or a Bachelor of Business Administration with a specialization in Digital Marketing.

You may also be interested in these courses:

Digital Marketing Manager (Certified) Digital Marketing Specialist (Certified) Content Marketing (Cert.) Marketing courses (cert.) Marketing Communication (Cert.) Digital Marketing Assistant (Certified)

Schools with certified educational counseling

Questions and answers

Digital marketing enables companies to address their target groups in a targeted manner via digital channels. Digital marketing allows advertising measures to be made measurable and continuously optimized. The most important tools include

  • Search engine marketing
  • Social Media Marketing
  • E-mail marketing
  • Content Marketing

Digital channels are a central component of many marketing strategies today. Find out now about the opportunities for continuing education, further training in digital marketing.

A digital marketing certificate confirms knowledge in the most important areas of digital marketing. With a digital marketing certificate, you can document your skills and expand your specialist knowledge in a targeted manner. Common topics include:

  • Digital marketing strategies
  • Social media and content marketing
  • Search engine marketing
  • Analysis and success control of campaigns

The qualification is suitable for specialists in marketing, communication or sales. Find out now about the content and certificate courses.

An online marketing manager plans, coordinates and analyzes digital marketing activities. As an online marketing manager, you will often work on developing campaigns and optimizing a company's digital visibility. Typical tasks include:

  • Planning online campaigns
  • Support for digital channels
  • Analysis of marketing data
  • Coordination of external and internal partners

This role requires both strategic and analytical skills. Find out now about possible training and continuing education, further training.

Continuing education, further training in online marketing teaches you how to plan, implement and optimize digital marketing measures. In the field of online marketing, you will learn how companies can reach their target groups via various digital channels. Typical topics include

  • Search engine optimization (SEO)
  • Search engine advertising (SEA)
  • Social Media Marketing
  • Content marketing and email marketing

The content combines strategic principles with practical applications. Find out now about suitable courses and further training opportunities.

An online marketing career can lead to a variety of tasks in companies, agencies or in e-commerce. Those who aspire to an online marketing career often deal with digital campaigns, customer acquisition and the analysis of marketing measures. Possible fields of activity are:

  • Search engine marketing
  • Social Media Management
  • Content Marketing
  • Performance Marketing

With increasing experience, specialist or management tasks can also be taken on. Find out now about suitable continuing education, further training and career paths.

Digital marketing management encompasses the planning, control and further development of digital marketing activities. In digital marketing management, different channels and measures are coordinated in order to achieve marketing goals efficiently. Typical areas of responsibility are

  • Development of digital strategies
  • Campaign planning and control
  • Budget and resource planning
  • Analysis of key figures and results

The subject area is becoming increasingly important in companies in all sectors. Find out now about suitable continuing education, further training and qualifications.

Overview of providers for Online Marketing / Digital Marketing Certificate

Editorial management:

Stefan Schmidlin

Stefan Schmidlin, Educational Counseling, Content-Team Modula AG

Sources

Website of theSwiss Secretariat for Education, Research and Innovation SERI, Websitewww.berufsberatung.ch(official Swiss information portal for study, vocational and career guidance) as well as websites and other information from professional associations and education providers.

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Overview of providers for Online Marketing / Digital Marketing Certificate

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