MarKom certificate exam (cert.) (Region Zentralschweiz):
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Questions and answers
What is the content of a MarKom course?
The learning content in a MarKom course is as follows:
- Business knowledge: Business administration, economics, accounting, working techniques
- Law
- Digital applications
- Marketing
- Communication: Public relations and marketing communication
- Sales and distribution
Are there any prerequisites for taking the MarKom certificate exam?
To be able to register for the MarKom certificate examination, you must be of legal age at the start of the examination and have paid the examination fees by the due date.
Note: The last MarKom certificate examination took place on 5.12.2023. There will be no more exams in the future. If you are interested in alternative training courses, the schools will be happy to provide information.
Can I repeat the MarKom exam if I don't pass it straight away?
If you fail the MarKom certificate examination MZP, you can retake the examination as often as you like. However, you must pass all parts of the examination again, including those you have already passed, and pay the entire examination fee. The same conditions apply for retaking the exam as for the first exam.
When do I absolutely need the MarKom exam?
Until 2018, passing the MarKom certificate examination was a prerequisite for participation in the federal professional examinations (BP) in the fields of marketing, sales, PR, copywriting and communication. From the 2019 examination year, participants in the professional examinations will no longer necessarily need the certificate. However, it is still an excellent preparation for further courses or for a solid entry into the marketing communications sector.
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